Online retail has totally changed the way we shop (how did we procrastinate from work before there was ASOS and Net-a-Porter to browse?) Allowing us to access clothing from anywhere at anytime. In your phone to the train, or by the comfort of the laptop in bed, the world is literally at your fingertips. However for many people, the one drawback of online shopping is the inability to touch and try on the clothing as you can at a bricks and mortar store. The fear of something appearing completely different to its own picture, a missed delivery notice or a complex and lengthy returns procedure is sufficient to make you need to empty your shopping cart immediately. Not anymore.
